Villanelle (Jodie Comer in Killing Eve) Presents - Creating Unforgettable Customer Experiences in the Tourism Industry

Hello, darling. Villanelle here, ready to guide you through the twisted, thrilling world of customer experiences in the tourism industry. Now, I know what you’re thinking: “Why should I take advice from someone like you?” Well, let’s just say I’m very good at making lasting impressions. And in your business, that’s exactly what you need to do—create experiences so unforgettable that your customers keep coming back, even if they’re slightly terrified of how good it was.

Know Your Audience: Tailor the Experience

First things first, you need to know who you’re dealing with. Are they thrill-seekers? Luxury lovers? Families looking for a wholesome getaway? You can’t create a killer experience (figuratively speaking, of course) without understanding what makes your customers tick.

Once you know what they want, give it to them—but with a twist. Surprise them. Delight them. Maybe even scare them a little (in a good way, obviously). The key is to tailor the experience so perfectly that they feel like it was crafted just for them. Like a well-tailored suit, but, you know, for their soul.

The Devil’s in the Details: Obsess Over Perfection

Details, darling. They’re what separate the mundane from the magnificent. You want your customers to remember every little thing about their experience with you—from the scent in their hotel room to the way the concierge smiled at them like they were the only person in the world.

Obsess over these details. Make everything perfect. People might not always notice when things are right, but they definitely notice when they’re wrong. And trust me, you don’t want them noticing the wrong things.

Make Them Feel Special: Indulge Their Desires

Everyone likes to feel special, don’t they? Like they’re the center of the universe. So, indulge them. Go above and beyond what they expect. Anticipate their needs before they even realize they have them.

Did they mention they love chocolate? Have some waiting in their room. Are they celebrating an anniversary? Champagne and rose petals, darling. Make them feel like royalty, even if it’s just for a night. They’ll love you for it, and more importantly, they’ll never forget it.

Add a Touch of Danger: Keep Them on Their Toes

Now, I’m not saying you should actually endanger your customers (that would be bad for business, obviously), but a little thrill goes a long way. People love a bit of excitement, something unexpected that gives them a story to tell.

Maybe it’s a surprise upgrade, a spontaneous excursion, or an exclusive experience that’s not on the brochure. Whatever it is, make sure it’s something they didn’t see coming, something that makes their heart race just a little. It’s the difference between a nice holiday and one they’ll be bragging about for years.

Leave Them Wanting More: The Art of Teasing

Ah, the tease. So much power in leaving people wanting more. You want your customers to feel like they’ve had an incredible experience, but also that there’s still more to discover. That they’ll have to come back, just to see what else you have in store.

It’s like a good series finale—satisfying, but with a hint of something more. Leave a little mystery, a little intrigue. Make them wonder what they might be missing. And when they do come back (because they will), make sure the sequel is even better than the original.

The Thrill of Loyalty

Creating unforgettable customer experiences isn’t just about making people happy. It’s about giving them something they can’t get anywhere else. Something that lingers in their mind, that makes them smile (or shiver) when they think about it. It’s about loyalty—not the boring, routine kind, but the kind that’s born out of obsession, passion, and a touch of madness.

So go on, darling. Make them love you, make them fear losing you, and most importantly, make sure they never forget you. Because in the end, that’s what keeps them coming back for more.

Until next time, my darlings,

Villanelle